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Our Story

  • Creation of Elliehello

    Elliehello was founded by Joe Tham, who is a father of three boys. He started this tech company with his friends in 2017, focusing on AI visual algorithms. In 2020, everything changed when one of the co-founders had his second baby, experiencing the challenges of parenthood firsthand. As a father of three, Joe knew these struggles well.

    Motivated by a desire to make parenting easier, the team quickly decided to create a smart baby monitor. Their goal was simple – to help parents effortlessly keep an eye on their baby's activities and lighten the load of constant vigilance.

  • Elliehello’s Footprint

    Elliehello’s baby monitor has earned the trust of over 300,000 moms on their parenting journeys.

    In 2023, Elliehello’s parent company, SimShine, secured $20 million in funding—the largest investment in the AI maternal and infant industry in the past two years.

    In June 2024, Elliehello launched the game-changing Elliehello Baby Plus, the first-ever non-WiFi baby monitor that offers all AI features on a dedicated screen without needing an internet connection.

    Elliehello’s footprint has spanned North America, Europe, Southeast Asia ,the Middle East, and Australia, and will explore more.

  • Elliehello's Technology

    Working with top universities, Elliehello's engineers took the accuracy and speed of on-device AI algorithms to new heights. Thanks to these advancements, major chip providers like Intel gave Elliehello top-level development permissions and direct support. These efforts ultimately positioned Elliehello as a pioneering force in revolutionizing the smart home industry.

  • AI Visual Technology

    Face recognition
    Target Movement Monitoring
    Visual embedded technology
    Non contact vital sign monitoring
    Applied in functions such as sleep monitoring and AI fencing
  • AI audio recognition

    Infant crying recognition
    Baby Audio Description
    Natural language processing of Infant Crying
    Realized accurate recognition of infant crying sounds up to 99%
  • 17 years of research and development to build technical barriers

    Number of patents 150+
    Invention Patent 80+
    New Patent 35+
    Appearance Patent 30+

Won various professional awards in the industry

Our mission

To bring true peace of mind and more convenience to people's life by embedding advanced Al vision into easy-to-use cameras.

Baby safety is the top priority in Ellie's mission. Our exclusive Baby Safety AI™ technology offers:
- Cry detection
- Breathing detection
- Sleep analysis
- Face cover detection
- Virtual fence detection
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